Ad of the week: The car has its ups and downs

This week features a great ad highlighting the Hydropneumatic suspension of the Citroen DS.

Ad of the week: Citroen Technology

This weeks ad focuses on how innovative a car company Citroen was before it was merged with Peugeot. The two cars shown are very similar to my two citroens – the Traction on the top although that is a French made traction and the DS21, which is a Pallas model unlike mine. This is a […]

Ad of the week: Citroen Safety

This weeks ad a great summary summary of all the safety features of the DS and a great cutaway. These days they try and sell cars with lifestyle shots, but this ad delves deep into some of the technical features.

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Ad of the week: Citroen DS power

This weeks ad is interesting that it tries to take the biggest weakness of the DS – the engine and try and turn it into a strength. I prefer the other ads that focus on its real strengths like the economy, suspension etc. In sales trying to turn a weakness into a strength can work […]

Ad of the week: New DS21

This weeks ad covers the launch of the DS21 – still on the 2nd nose. The introduction of the DS21 started to address the concerns about the lack of power in the DS, the main point of criticism over its 20 year life. The car was originally supposed to have an air cooled flat six, […]

Ad of the week: Citroen DS 3rd Nose

This weeks Ad covers the face lift of the Citroen DS that gave us the 3rd nose. This is the American version, so it unfortunately depicts the ugly American version of the lights – covered lights were not allowed, nor were turning or load leveling headlights.

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Ad of the week: Citroen DS Aerodynamic Styling

This Citroen Ad from 1963 covers a key selling point of the DS which was that its Aerodyamic Styling allows it to have a fairly small engine giving good fuel consumption but still allowing a 100mph top speed. This shows a 2nd nose DS and shows various streamlining features that allow this performance and fuel […]

The Citroen DS was launched 60 years ago this month

In October 1955, Citroen unveiled one of the most innovative cars ever designed. There have been plenty of new cars that have introduced a new technology, or even a couple, but the DS was so radical that it immediately made everything else on the market seem old fashioned – And this was just the looks. […]

Book Review: Citroen DS: The Complete Story by Jon Pressnell

The Citroen DS, being such an iconic car, has inspired a plethora of books on it’s design, history, restoration, models etc. The one that is the most recommended is ‘The Original Citroen DS – The restorers guide” by John Reynolds, mostly because of it’s excellent set of pictures; but this book is currently out of […]

Extrapolated Production Figures

Mercedes W111 220SE/250SE Coupe/Cabriolet

For reasons of their own, Mercedes gave the 220SE and 250SE models the same designator (111.021 for coupe and 111.023 for cabriolet). In addition, the chassis number was shared with the 220SE sedan. This was not continued for the later W111 coupe and cabriolet that have their own model designator […]